When running a Shopify store, you can easily set up and use apps without individual development to achieve efficient management and functionality. In recent years, apps equipped with AI technology have been attracting particular attention.
In this article, we will introduce popular and recommended AI apps for Shopify. In addition, we will explain the features and benefits of each app. By utilizing AI apps, you can improve customer satisfaction.
AI and Shopify
In e-commerce, the use of AI can bring the following operational benefits:
- Simplifying operations to improve productivity
- Personalize the customer experience
- Customer Analysis
- Creative Creation
Simplify your work to increase productivity
As you probably know if you are running an EC site, the daily work related to products is hard... On top of that, you will need to do operations such as renovating the site, marketing (email newsletter distribution, SNS management, etc.), and customer service. You will also need to find people who can do these operations.
The biggest advantage of using AI is that it can make the process a little easier. Although there are still operations that require human intervention at today's technology level, for areas where technology is advancing, it is possible to use AI to operate 24 hours a day, 365 days a year.
Personalize the customer experience
Shopify has a variety of functions, but most of them reflect the settings made by the store on the site. However, since the settings can only be "predetermined" by the store, there are limitations as to whether the functions will suit all users. With AI, it is possible to provide personalized services and content based on data such as purchase history.
Customer Analysis
By leaving the analysis to AI, you can gain deeper insights and create strategies for future sales.
Creative Creation
For example, taking product images requires a photographer or someone who can use image editing services. AI technology is now advancing, and images can be easily generated using ChatGPT or X's Grok. The difference between natural and AI will depend on the content of the image you are generating, but in the future, I think we will be able to create more natural creative content with AI for any image or video.
Recommended apps with AI features
Introducing some popular AI-powered Shopify apps!
- [Site Function] Narrowed search app
- [Customer Support] Chatbot App
- [Website Analysis] CRM/Mail Magazine App
- [Creative] Product image editing app
[Site Features] Narrow your search Apps🔍
App: Boost AI Search and Filter
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Rating : 4.7
Plan: Monthly plan fee is determined by the number of products. *Free trial available
About AI functions
AI search function
Using AI technology, the app will recommend products that users are looking for! For example, a user searches for "Blue," "slim-fit," and "trousers." The app will analyze synonyms for each word (Blue → denim slim-fit → skinny trousers → jean) and recommend the closest products in the search results.
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Also, it's common to make typos when searching, right? Just like Google search, the app will find the product you're looking for even if you make a typo.
AI product recommendation function
AI will recommend products on your product pages based on data such as featured products, related products, new arrivals, best sellers, trending products, and most viewed products.
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Other features
- The filtering function for product listings can be customized to your liking
- Analytics such as number of refinement clicks and actual user search results
- App integrations (Yotpo review, Judge.me. review, Wishlist Plus, Weglot translation, etc.)
[Customer Support] Chatbot App📫
App: Channel Talk
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Rating : 4.5
Plan: Depends on the number of active profiles *Free trial available
About AI functions
AI automatically answers questions
Users send questions to the chatbot, and the AI operator responds appropriately. For example, if you need to cancel an item that is currently being delivered, you can send a message to the chatbot (while logged in) saying, "I want to cancel the order I placed two days ago," and the AI operator will request the store to cancel the order.
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[Website Analysis] CRM/Mail Magazine Apps📫
App:Klaviyo
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Rating : 4.6
Plan: Depends on the number of active profiles *Free trial available
About AI functions
Create flows faster!
Klaviyo's flow is a function that allows you to automatically send emails from Klaviyo based on the store status and customer actions that you set. Klaviyo already has many flow templates, so not only can you set them up easily, but you can also use AI functions to efficiently create custom flows.
For example, if you enter "When a customer views a product but does not purchase it" in English and click "Generate trigger", a flow will automatically be created on the right.
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Next, ask the AI to set the flow rules and click "Generate flow" to add email delivery rules to the flow. In the image, the AI has set the delivery timing for the two emails in the flow.
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Predictive analytics
Analyzing your customers can be a difficult task! Klaviyo AI uses all the customer data in your store to analyze the "future" of each and every customer.
Your:
- Customer Lifetime Value
- Next purchase date prediction
- Cancellation rate (risk of churn)
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- At least 500 customers have placed orders in the past
- Have an e-commerce platform (e.g. Shopify) where you can place orders, or use the Klaviyo API
- At least 180 days of store order history and an order in the last 30 days
- There are multiple customers who have placed three or more orders
You can use this data as a basis to create a flow.
For example, you can use the "next purchase date prediction" data from your analysis as a condition and automatically send an email saying "Save 10% with a subscription" at 10:00 a.m. the day before.
Other features
- Create email newsletters using AI (set personalized content for customers within emails)
[Creative] Product image editing app 📸
App: CreatorKit - AI photos & video
Rating : 4.3
Plans: Pro plan ($29), Business plan ($149) *Free trial available
About AI functions
Product image creation with AI
There are templates in various categories, such as jewelry, skincare, beauty, supplements, furniture, etc., so you can easily create product images!
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Simply upload a photo of a product you've taken with your camera or smartphone to the app, and the app will make the background transparent. You can then create a product image by simply choosing from the hundreds of templates in the app!
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summary
In this article, we introduced Shopify apps equipped with AI. As AI technology advances, I think that AI functions will be added to more and more apps in the future.
We hope you can find some useful information from the recommended apps introduced here and accelerate your business.
If you want to introduce an app but are unable to install it or do not know how to set it up, please feel free to contact us.
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