Vertex Shizuoka Official Online Store
The official B.LEAGUE shop will be replaced by a proprietary e-commerce site, and the official online store will be rebuilt to directly convey the appeal of the club.
Vertex Shizuoka official online store rebuilt as its own e-commerce site
| URL | https://veltex-shop.jp/ |
|---|---|
| Industry/sector | Sports Apparel |
| Genre | E-commerce site |
| Production period | 2 months |
| Platform | Shopify |
| Production content |
|
- Request details
- As an official partner, we support the Shizuoka Vertex Club, and as part of this initiative, we proposed the creation of a store that would transition from the official B.League online shop to their own official online store. The goal is to create an environment that allows the club greater freedom in implementing initiatives and provides a more attractive purchasing experience for fans.
- Implementation details
- In conjunction with the launch of the unique store, we redesigned the site structure, revamped the design, selected and configured apps, and customized the theme. We also designed a flow that takes into account the division of roles with the official B.LEAGUE online shop, and created an environment that supports campaign operations, creating a store that can provide a unique club brand experience. This has enabled us to implement measures with a high degree of freedom and improve operational efficiency.
