[All this for free?] A thorough explanation of Shopify's new theme "Horizon" | A number of premium features

What is the Horizon theme?

Horizon is a new theme added in the recently announced Shopify Editions Summer '25.
A modern free theme focused on brand storytelling and visual appeal !
Horizon includes features that have not been included in the free themes offered by Shopify until now, but have been available only in some paid themes.
In addition, the modern UI design and structure that combines marketing functions will dramatically improve the expressiveness of your e-commerce site in terms of both visuals and functionality.
This time, we'll be introducing you to a number of paid-level features of the new Horizon theme that you wouldn't believe is free!

Main features

• AI-based block generation function allows for highly flexible customization using natural language (Japanese not supported)
• Choose from 10 different styles and customize to suit your industry or brand.
• Only available for new customer accounts , providing a more modern user experience
• Although it is completely free to use, it has many features comparable to paid themes.

▼For more information on the AI ​​block generation function, please see this article.

[Practical Report] We tried out the AI ​​block generation feature of Shopify's new theme Horizon

We have actually used and verified one of the key features of the new Horizon blockchain, the AI-based block generation function, and summarized the benefits of using it and future challenges.